Saturday, December 27, 2014

Social media are computer-mediated tools that allow people to create, share or exchange information, ideas, and pictures/videos in virtual communities and networksSocial media is defined as "a group of Internet-based applications that build on the ideological and technological foundations of Web 2.0, and that allow the creation and exchange of user-generated content." Furthermore, social media depend
on mobile and web-based technologies to create highly interactive platforms through which individuals and communities share, co-create, discuss, and modify user-generated content. They introduce substantial and pervasive changes to communication between organizations, communities, and individuals. These changes are the focus of the emerging field of techno-self studies.

Classification of social media

Social-media technologies take on many different forms including magazines, Internet forumsweblogssocial blogsmicro bloggingwikissocial networkspodcast, photographs or pictures, video, rating and social bookmarking. Technologies include blogging, picture-sharing, vlogs, wall-posting, music-sharing, crowdsourcingand voice over IP, to name a few. Social network aggregation can integrate many of the platforms in use.

Virality

Some social-media sites have greater virality - defined as a greater likelihood that users will reshare content posted (by another user) to their social network. Many social-media sites provide specific functionality to help users reshare content - for example, Twitter's retweet button, Pinterest pin or Tumblr's reblog function. Businesses may have a particular interest in viral marketingnonprofit organisations and activists may have similar interests in virality.

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1 comment:

  1. Your blog has given me that thing which I never expect to get from all over the websites. Nice post guys!

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